Tag Archives: coffee

Business Plan Basics: Determining Your Breakeven Point

Greg Ubert, founder and president, Crimson Cup Coffee & Tea

Dreaming about opening a coffee shop? Then it’s in your best interest to master business fundamentals such as writing a business plan and calculating your breakeven point. As Greg observes in a recent issue of CoffeeTalk magazine: “Most coffee shop … Read More

Help Us Improve Education in a Honduran Coffee Farming Village

In the remote coffee-growing community of El Socorro, Honduras, fewer than 5 percent of children attend school beyond fifth grade. Together, we can change that. For the past three years, Crimson Cup has been working to improve coffee quality and … Read More

The One-Day Coffee Shop Business Plan

Writing a business plan is an essential step in opening a coffee shop. But if you’re like many new entrepreneurs, you view the process of developing a plan with reluctance. As a result, you may drag out the process, making … Read More

Cultivating Sustainable Coffee Partnerships Through Friend2Farmer®

Although they grow the world’s top cash crop, many coffee farmers barely make enough to survive. And despite existing Fair Trade and Direct Trade programs, many coffee-growing communities remain mired in poverty. Our new Friend2Farmer® program is changing that, one … Read More

Direct Trade: Relationships

At Crimson Cup, we believe the quality of our coffee begins with the quality of our relationships in the coffee-growing community, as Coffee Buyer Dave Eldridge discussed in a recent article for CoffeeTalk magazine. “Why get into the coffee business? … Read More

Barista Camp

Crafted by: Brandon Bir “Leadership and learning are indispensable to each other” – JFK The pursuit to learn more about what we do, and what others are doing, led me to the Barista Guild’s Barista Camp in Palm Springs, California … Read More

This is Your Brain on Coffee

We’re always excited to share news on the health benefits of drinking coffee! So we were pleased to come across, “This is Your Brain on Coffee.” The New York Times Magazine story by Gretchen Reynolds compiles recent research showing how … Read More