Business Plan Basics: Determining Your Breakeven Point

December 16, 2013 (Published: November 20, 2013)
Greg Ubert, founder and president, Crimson Cup Coffee & Tea
Greg Ubert, founder and president, Crimson Cup Coffee & Tea
Greg Ubert, founder and president, Crimson Cup Coffee & Tea

Dreaming about opening a coffee shop? Then it’s in your best interest to master business fundamentals such as writing a business plan and calculating your breakeven point.

As Greg observes in a recent issue of CoffeeTalk magazine:

“Most coffee shop entrepreneurs begin with a dream. Perhaps they’re passionate about coffee and want to serve the finest coffee and espresso drinks. Or they envision creating a comfortable, inviting environment where friends and neighbors can gather to share the news of the day. Many seek an independent lifestyle as owners of their own business.

“The dreams are as individual as the business owner, but they have one thing in common: none can be realized unless the business turns a profit. Without careful attention to the bottom line, the best coffee beans prepared by the most highly trained baristas will be wasted in a shattered dream.

“It doesn’t have to be that way. By crafting a solid coffee shop business plan and employing some simple management tools, you can ensure that your business generates the profit needed to support your dream.

To learn how, read the complete article in CoffeeTalk.

For a more in-depth primer on coffee shop business plans – including a sample plan – check out Greg’s book, Seven Steps to Success in the Specialty Coffee Industry.

Questions about creating a coffee shop business plan? We’re here to help! Give us a call at 888-800-9224 or fill out this form, and we’ll be in touch.

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