How to Open a Coffee Shop in New Mexico

Welcome to New Mexico sign

If you’re an aspiring entrepreneur who wants to learn how to open a coffee shop in New Mexico, you’ve come to the right place!

Opening a coffee shop in New Mexico can be rewarding, but it requires a lot of planning and hard work.

The good news is that don’t have to go through the startup process alone or pay for costly franchises and coffee schools.

Instead, you can learn how to build your dream cafe in New Mexico through our proven 7 Steps to Coffee Shop Startup Success process!

Why listen to our advice? Since Founder and President Greg Ubert started roasting coffee in 1991, we’ve become one of the country’s top coffee roasters and coffee business consultants.

We’ve won major awards, including Roast magazine’s 2016 Macro Roaster of the Year.

And our experienced coffee shop startup consultants have helped entrepreneurs across the U.S. – most with little or no coffee experience – open over 300 coffeehouses in 30 states.

We also operate a growing number of Crimson Cup Coffee Shops. When our CRIMSON retail flagship store launched in 2020, Roast magazine recognized it as one of the best new coffeehouses in the Midwest.

As coffee shop owners and managers, we’re uniquely positioned to help you turn your hard work into a profitable coffee business.

Using the 7 Steps process, our consultants can help you develop a strong coffee shop business plan and calculate coffee shop startup costs in your New Mexico community.

As a one-stop shop for independent coffee shop owners, Crimson Cup can help you find a terrific location, lay out your shop, hire and train staff, market your shop, and more.

You’ll also gain access to award-winning coffee and coffee shop products that will keep your customers coming back!

Please keep reading to learn more, or call 888-800-9224 now to connect with our coffee shop startup consulting team!

New Mexico is a Terrific State to Open a Coffee Shop!

albuquerque, new mexicoWith its vibrant culture, diverse landscapes, and abundant attractions, New Mexico is an excellent state for entrepreneurs to set up shop.

With only nine central coffee chain locations per 100,000 residents in New Mexico, there’s plenty of opportunity to open and run a successful independent coffee shop in your local community.

New Mexico ranks 21st in coffee shops per capita, according to a study by Zoma Sleep. The study counted 5,757 New Mexico residents for every coffeehouse in the Land of Enchantment.

Considering that 62 percent of Americans drink coffee, averaging three cups per day, it’s safe to say there’s room for many more coffee shops in New Mexico to serve residents and the millions of annual visitors.

And according to the National Coffee Association, coffee drinkers are flocking to espresso-based beverages brewed from high-quality coffee beans.

Consumption of cappuccinos, lattes, and mochas has increased by a staggering 50 percent since 2015, driven partly by solid popularity with 25 to 39-year-olds.

Small New Mexico Cities and Towns Present Big Opportunities

small businesses in Taos, New MexicoWith many parts of New Mexico underserved by major coffee chains, it might pay to consider starting a coffee shop outside the biggest cities, such as Albuquerque, Las Cruces, and Santa Fe.

Many cities and towns in New Mexico’s 33 counties lack a gathering place where locals can get together over a cup of coffee.

Does your city or town need an independent coffee shop?

A thriving cafe or coffee house can help boost local business and bring life to your community. Independent coffee shops provide the perfect space for people to come together, relax and enjoy their favorite Cup of Joe or espresso drink.

Having a local independent coffee shop also helps bring money into the local economy and creates jobs. This is especially important in rural areas with fewer employment options.

Read on to learn more about how to start a coffee shop in New Mexico.

New Mexico is Open for Small Businesses!

Ranked ninth in the U.S. for the lowest labor costs, New Mexico is a terrific choice for entrepreneurs to open a coffee shop!

New Mexico is home to over 160,000 small businesses and focuses on creating a business-friendly environment where entrepreneurs can prosper.

Doing business in New Mexico has never been easier. The State of New Mexico’s Business website offers many resources for starting and running your coffee shop.

You also can find a wealth of resources covering business formation and operation on the New Mexico Secretary of State’s website. This site assists small and medium New Mexico businesses with the following:

  • Starting a business
  • Taxes
  • Workforce
  • Choosing a legal business structure. Many coffee shops operate as sole proprietorships or limited liability corporations (LLCs).
  • Getting a business license and various other licenses and permits, including local health department licenses for food establishments.

The New Mexico Small Business Development Center also assists entrepreneurs who want to start or grow a small business. Experienced business professionals offer management advice, financial analysis, marketing support, and more.

Get a Head Start with Our Coffee Shop Startup Consultants

Training a barista

As a coffee roaster and coffee business consultant, Crimson Cup believes our company only succeeds when our customers do.

As a result, we support coffee shop owners at every step, from concept through opening day and beyond.

A one-stop shop for independent coffee shops, Crimson Cup supplies award-winning coffee and industry-leading coffee shop equipment and supplies.

Based on the book, Seven Steps to Success: A Common-Sense Guide to Succeed in Specialty Coffee by Crimson Cup Founder and President Greg Ubert, our program covers everything business owners need to run profitable coffee shops:

  • Writing a sound business plan
  • Choosing a terrific location
  • Calculating startup and operating costs
  • Designing an efficient shop layout
  • Choosing an espresso machine and other coffee shop equipment
  • Training your baristas
  • Marketing your shop to attract customers
  • And much more.

Backed by over 30 years of specialty coffee know-how, our 7 Steps to Success program has taught hundreds of entrepreneurs in over 30 states how to open and run successful independent coffee shops. We love small businesses. We believe that small businesses build communities in ways that big businesses can’t and that being part of a community can be the most rewarding part of independent business ownership. To learn more about how members of our community became successful in their communities, check out our testimonials.

Ready to Start Your New Mexico Coffee Shop Journey?

7 Steps to Success coffee shop startup guide

Begin by reading the book that put hundreds of other coffee shop owners across the USA on the road to success!

Backed by a risk-free guarantee, Seven Steps to Success: A Common-Sense Guide to Succeed in Specialty Coffee lays out a map for opening and running a thriving coffee shop serving your local community.

Inside the book, you’ll find a proven template for creating a solid coffee shop business plan, plus guidance on everything you need to get up and running.

Questions About Opening a Coffee Shop in New Mexico?

We can help. Call 888-800-9224 to connect with our coffee shop startup consultants during regular business hours (Eastern time). Nights and weekends, you’re welcome to fill out this form, and we’ll get back to you within one business day.

Need More Information?

  • FAQ’s

    Important things about to know about opening a coffee shop using the 7 Steps program.
  • Testimonials

    Successful independent coffee shop owners recommend the 7 Steps program.
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